Career & do Good

How to Host a Wine and Shine Networking Event

Cleo Marcopoulos
bottom banner image mobile
Organising a networking event gives the human element in business a chance to shine while forging new and exciting business relationships. Here are my tips for hosting your own.

Shine Club Wine, in partnership with Future Females, presented our first Side Hustle Masterclass in November 2021. The theme? Your Side Hustle Starter Kit: How to make extra coin from female entrepreneurs who do. And the information shared was *next level*!

I was the final speaker because I know a thing or two about juggling multiple businesses! I run a content agency during the day and am *also* the co-founder of Style Rotate as well as two NGOs: The CORA Project – a non-profit with the aim of tackling period poverty in South Africa – and, more recently, Run For Coffee SA.

With all my various ventures I meet a lot of people, so I know the value of having and growing your network. I am always reaching out to contacts to collaborate, and love what happens when women come together!

 

cleo marcopoulos, cleopatra marcopoulos, shine club, shine club wine, share the shine, #careergoals, career. work, working women, entrepreneur, side hustle, side hustles, side job, female entrepreneurs, networking, networking event, host, hosting, hosting tips

 

So don’t wait around for someone else to throw a networking event – make it happen! Here are my tips for hosting a wine and shine event that will make your circle bigger.

The Guest List

When putting together a guest list, I always keep the following things in mind:

  • Appointing a co-host. This can either be someone to help ease your hostessing load or, even better, someone with social pull to get people interested.
  • Too many people can ruin a good networking event! I always keep the guest list small enough to ensure that people chat around the table, but big enough to ensure collaboration. More is not *always* merrier!
  • It’s our different traits and skills that make us the badass businesswomen we are. Ensure that the ladies you invite are from diverse social groups and fields for an interesting mix of people.
  • Do your friends or industry peers know some exciting movers and shakers? Ask them to bring a plus one to your next networking event. You might just meet your next business partner!

DIY Invitations

Whenever I need to create cute invitations, I turn to Canva. It is a free graphic design platform and the user-friendly app contains free templates to turn your text from basic to bougie.

Base the look and feel of your invitation on the event theme or the proposed guest list. Don’t forget to include important details, such as the date, time and place as well as any social tags for the occasion. Once you’ve created your masterpiece, send it as an e-vite via email or WhatsApp.

Budget-Conscious Catering

Yes, you can stock up on snacks from your local shop to keep people fed and happy. But if you know anyone in the food industry, try to use this as an opportunity for collaboration.

Ask them if they would be able to provide food for the networking event in exchange for tagging them on social media. This is also a great way for them to get word-of-mouth marketing. It’s a win-win!

 

cleo marcopoulos, cleopatra marcopoulos, shine club, shine club wine, share the shine, #careergoals, career. work, working women, entrepreneur, side hustle, side hustles, side job, female entrepreneurs, networking, networking event, host, hosting, hosting tips

 

But what about drinks? It’s almost as if Shine Club Wine was created for moments like this! Serve the affordable white, rosé and red variants – on tap! – to get the conversations flowing.

Working the Room

As the host of a networking event, you need to make sure everyone is mingling! An ice breaker can help people to mix more and get to know each other.

An example: Ask a question and go around the room and everyone gets a chance to answer. It can be anything, from “currently watching?” to “red, white or rosé?” – anything that helps attendees find some common ground or shared interests.

Another example could be asking each person to do a two-line elevator pitch summing up what their side hustle is about. This also reveals ways in which you would be able to work together and share the shine.

 

cleo marcopoulos, cleopatra marcopoulos, shine club, shine club wine, share the shine, #careergoals, career. work, working women, entrepreneur, side hustle, side hustles, side job, female entrepreneurs, networking, networking event, host, hosting, hosting tips

 

Have fun!

Missed the masterclass? Click here to watch the full video. Make sure you never miss another one by signing up to our newsletter.

Want to finish this article?
Join The Shine Club

Sign in

Join The Shine Club

Join The Shine Club for exclusive latest content, product news and event updates.

Sign in
bottom banner image